{"id":121,"date":"2022-04-05T14:13:25","date_gmt":"2022-04-05T14:13:25","guid":{"rendered":"https:\/\/pressbooks.hcfl.edu\/speechcomm\/chapter\/crafting-supporting-ideas\/"},"modified":"2026-07-21T15:03:05","modified_gmt":"2026-07-21T15:03:05","slug":"crafting-supporting-ideas","status":"publish","type":"chapter","link":"https:\/\/pressbooks.hcfl.edu\/speechcomm\/chapter\/crafting-supporting-ideas\/","title":{"raw":"7.1 Crafting Supporting Ideas","rendered":"7.1 Crafting Supporting Ideas"},"content":{"raw":"<h2 style=\"text-align: center;\">7.1 Crafting Supporting Ideas<\/h2>\r\n[caption id=\"attachment_120\" align=\"aligncenter\" width=\"300\"]<img class=\"wp-image-120 size-medium\" src=\"http:\/\/pressbooks.hcfl.edu\/speechcomm\/wp-content\/uploads\/sites\/107\/2022\/04\/idea-g73e2599a4_1920-300x240.png\" alt=\"A light bulb containing the word Ideas with thought bubbles surrounding it.\" width=\"300\" height=\"240\" \/> Image from It\u2019s About Them: Public Speaking in the 21st Century by LOUIS: The Louisiana Library Network, licensed under CC BY-NC-SA 4.0.[\/caption]\r\n\r\nEvery day, all around the country, people make claims without offering any information to support\u00a0them or based on statistics or factoids presented out of context. Students on your campus might claim that local policies are biased against students but may not explain why. Politicians may make claims in their speeches about \u201cfamily values\u201d without defining what those values are or throw out statistics without giving credit to where they found those numbers. Indeed, the nonpartisan websites FactCheck.org and Politifact.com are dedicated to investigating and dispelling the claims that politicians make in their speeches, and Snopes.com investigates many of these claims as well.\r\n\r\nIn this chapter, we will learn why support is essential to effective presentations, as well as how to incorporate support to build stronger arguments within a speech.\r\n<div class=\"textbox textbox--key\">\r\n<div class=\"textbox__content\">\r\n<h3>Licenses and Attribution<\/h3>\r\n<h4>CC Licensed Content, Original<\/h4>\r\n<em>Speech Communication<\/em> was created by Lana Iapicco and Marie Torres. Independently created original and AI-assisted content developed specifically for this book is licensed under a <a href=\"https:\/\/creativecommons.org\/licenses\/by-nc\/4.0\/\">Creative Commons Attribution-NonCommercial 4.0 International License<\/a>, except where otherwise noted.\r\n\r\nThis educational material includes content generated or revised with the assistance of large language models. Lana Iapicco and Marie Torres reviewed, edited, and take responsibility for the final published content.\r\n<h4>CC Licensed Content, Previously Shared<\/h4>\r\n<h5>Crafting Supporting Ideas<\/h5>\r\n<a href=\"https:\/\/louis.pressbooks.pub\/publicspeaking\/chapter\/crafting-supporting-ideas\/\">\u201c7.1 Crafting Supporting Ideas\u201d<\/a> by Douglas Marshall, James Yeargain, June Pulliam, Sara Kim, and Victoria VanNest, published in <em><a href=\"https:\/\/louis.pressbooks.pub\/publicspeaking\/\">It\u2019s About Them: Public Speaking in the 21st Century<\/a><\/em> by LOUIS: The Louisiana Library Network, was adapted for this section.\r\n\r\nThe source material is licensed under a <a href=\"https:\/\/creativecommons.org\/licenses\/by-nc-sa\/4.0\/\">Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License<\/a>. The material was revised and supplemented with original and AI-assisted content for this edition.\r\n\r\nAdapted portions derived from this source, including revisions to those portions, are licensed under the <a href=\"https:\/\/creativecommons.org\/licenses\/by-nc-sa\/4.0\/\">Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License<\/a>. Independently created portions developed specifically for <em>Speech Communication<\/em> are licensed under the book\u2019s <a href=\"https:\/\/creativecommons.org\/licenses\/by-nc\/4.0\/\">Creative Commons Attribution-NonCommercial 4.0 International License<\/a>, except where otherwise noted.\r\n<h4>CC Licensed Image<\/h4>\r\n<h5>Light Bulb with the Word \u201cIdeas\u201d<\/h5>\r\nImage from <a href=\"https:\/\/louis.pressbooks.pub\/publicspeaking\/chapter\/crafting-supporting-ideas\/\">\u201c7.1 Crafting Supporting Ideas\u201d<\/a> in <em>It\u2019s About Them: Public Speaking in the 21st Century<\/em> by LOUIS: The Louisiana Library Network.\r\n\r\nLicense: <a href=\"https:\/\/creativecommons.org\/licenses\/by-nc-sa\/4.0\/\">Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License<\/a>.\r\n\r\nChanges: The image was resized, and its alternative text was revised for this edition. The source chapter does not identify a separate creator or image-specific license.\r\n<h4>Other Content Included<\/h4>\r\n<h5>Fact-Checking Organizations<\/h5>\r\n<a href=\"https:\/\/www.factcheck.org\/\">FactCheck.org<\/a>, <a href=\"https:\/\/www.politifact.com\/\">PolitiFact<\/a>, and <a href=\"https:\/\/www.snopes.com\/\">Snopes<\/a> are referenced as examples of organizations that investigate public claims and evaluate the accuracy and context of information.\r\n\r\nThe names, logos, webpages, articles, ratings, and other materials associated with these organizations remain the property of their respective organizations and copyright holders. They are not included under the Creative Commons licenses applied to <em>Speech Communication<\/em>.\r\n<h4>Third-Party References and Links<\/h4>\r\nLinked websites, articles, trademarks, examples, and other third-party materials referenced in this section remain the property of their respective authors, publishers, organizations, and copyright holders. Their inclusion as citations, links, examples, or intellectual foundations does not place the underlying materials under the Creative Commons licenses applied to <em>Speech Communication<\/em>.\r\n\r\nUnless a separate license is specifically identified, third-party content may not be copied, redistributed, or adapted independently of the permissions provided by its copyright holder or applicable law.\r\n\r\n<\/div>\r\n<\/div>","rendered":"<h2 style=\"text-align: center;\">7.1 Crafting Supporting Ideas<\/h2>\n<figure id=\"attachment_120\" aria-describedby=\"caption-attachment-120\" style=\"width: 300px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-120 size-medium\" src=\"http:\/\/pressbooks.hcfl.edu\/speechcomm\/wp-content\/uploads\/sites\/107\/2022\/04\/idea-g73e2599a4_1920-300x240.png\" alt=\"A light bulb containing the word Ideas with thought bubbles surrounding it.\" width=\"300\" height=\"240\" srcset=\"https:\/\/pressbooks.hcfl.edu\/speechcomm\/wp-content\/uploads\/sites\/107\/2022\/04\/idea-g73e2599a4_1920-300x240.png 300w, https:\/\/pressbooks.hcfl.edu\/speechcomm\/wp-content\/uploads\/sites\/107\/2022\/04\/idea-g73e2599a4_1920-1024x818.png 1024w, https:\/\/pressbooks.hcfl.edu\/speechcomm\/wp-content\/uploads\/sites\/107\/2022\/04\/idea-g73e2599a4_1920-768x613.png 768w, https:\/\/pressbooks.hcfl.edu\/speechcomm\/wp-content\/uploads\/sites\/107\/2022\/04\/idea-g73e2599a4_1920-1536x1226.png 1536w, https:\/\/pressbooks.hcfl.edu\/speechcomm\/wp-content\/uploads\/sites\/107\/2022\/04\/idea-g73e2599a4_1920-65x52.png 65w, https:\/\/pressbooks.hcfl.edu\/speechcomm\/wp-content\/uploads\/sites\/107\/2022\/04\/idea-g73e2599a4_1920-225x180.png 225w, https:\/\/pressbooks.hcfl.edu\/speechcomm\/wp-content\/uploads\/sites\/107\/2022\/04\/idea-g73e2599a4_1920-350x279.png 350w, https:\/\/pressbooks.hcfl.edu\/speechcomm\/wp-content\/uploads\/sites\/107\/2022\/04\/idea-g73e2599a4_1920.png 1920w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><figcaption id=\"caption-attachment-120\" class=\"wp-caption-text\">Image from It\u2019s About Them: Public Speaking in the 21st Century by LOUIS: The Louisiana Library Network, licensed under CC BY-NC-SA 4.0.<\/figcaption><\/figure>\n<p>Every day, all around the country, people make claims without offering any information to support\u00a0them or based on statistics or factoids presented out of context. Students on your campus might claim that local policies are biased against students but may not explain why. Politicians may make claims in their speeches about \u201cfamily values\u201d without defining what those values are or throw out statistics without giving credit to where they found those numbers. Indeed, the nonpartisan websites FactCheck.org and Politifact.com are dedicated to investigating and dispelling the claims that politicians make in their speeches, and Snopes.com investigates many of these claims as well.<\/p>\n<p>In this chapter, we will learn why support is essential to effective presentations, as well as how to incorporate support to build stronger arguments within a speech.<\/p>\n<div class=\"textbox textbox--key\">\n<div class=\"textbox__content\">\n<h3>Licenses and Attribution<\/h3>\n<h4>CC Licensed Content, Original<\/h4>\n<p><em>Speech Communication<\/em> was created by Lana Iapicco and Marie Torres. Independently created original and AI-assisted content developed specifically for this book is licensed under a <a href=\"https:\/\/creativecommons.org\/licenses\/by-nc\/4.0\/\">Creative Commons Attribution-NonCommercial 4.0 International License<\/a>, except where otherwise noted.<\/p>\n<p>This educational material includes content generated or revised with the assistance of large language models. Lana Iapicco and Marie Torres reviewed, edited, and take responsibility for the final published content.<\/p>\n<h4>CC Licensed Content, Previously Shared<\/h4>\n<h5>Crafting Supporting Ideas<\/h5>\n<p><a href=\"https:\/\/louis.pressbooks.pub\/publicspeaking\/chapter\/crafting-supporting-ideas\/\">\u201c7.1 Crafting Supporting Ideas\u201d<\/a> by Douglas Marshall, James Yeargain, June Pulliam, Sara Kim, and Victoria VanNest, published in <em><a href=\"https:\/\/louis.pressbooks.pub\/publicspeaking\/\">It\u2019s About Them: Public Speaking in the 21st Century<\/a><\/em> by LOUIS: The Louisiana Library Network, was adapted for this section.<\/p>\n<p>The source material is licensed under a <a href=\"https:\/\/creativecommons.org\/licenses\/by-nc-sa\/4.0\/\">Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License<\/a>. The material was revised and supplemented with original and AI-assisted content for this edition.<\/p>\n<p>Adapted portions derived from this source, including revisions to those portions, are licensed under the <a href=\"https:\/\/creativecommons.org\/licenses\/by-nc-sa\/4.0\/\">Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License<\/a>. Independently created portions developed specifically for <em>Speech Communication<\/em> are licensed under the book\u2019s <a href=\"https:\/\/creativecommons.org\/licenses\/by-nc\/4.0\/\">Creative Commons Attribution-NonCommercial 4.0 International License<\/a>, except where otherwise noted.<\/p>\n<h4>CC Licensed Image<\/h4>\n<h5>Light Bulb with the Word \u201cIdeas\u201d<\/h5>\n<p>Image from <a href=\"https:\/\/louis.pressbooks.pub\/publicspeaking\/chapter\/crafting-supporting-ideas\/\">\u201c7.1 Crafting Supporting Ideas\u201d<\/a> in <em>It\u2019s About Them: Public Speaking in the 21st Century<\/em> by LOUIS: The Louisiana Library Network.<\/p>\n<p>License: <a href=\"https:\/\/creativecommons.org\/licenses\/by-nc-sa\/4.0\/\">Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License<\/a>.<\/p>\n<p>Changes: The image was resized, and its alternative text was revised for this edition. The source chapter does not identify a separate creator or image-specific license.<\/p>\n<h4>Other Content Included<\/h4>\n<h5>Fact-Checking Organizations<\/h5>\n<p><a href=\"https:\/\/www.factcheck.org\/\">FactCheck.org<\/a>, <a href=\"https:\/\/www.politifact.com\/\">PolitiFact<\/a>, and <a href=\"https:\/\/www.snopes.com\/\">Snopes<\/a> are referenced as examples of organizations that investigate public claims and evaluate the accuracy and context of information.<\/p>\n<p>The names, logos, webpages, articles, ratings, and other materials associated with these organizations remain the property of their respective organizations and copyright holders. They are not included under the Creative Commons licenses applied to <em>Speech Communication<\/em>.<\/p>\n<h4>Third-Party References and Links<\/h4>\n<p>Linked websites, articles, trademarks, examples, and other third-party materials referenced in this section remain the property of their respective authors, publishers, organizations, and copyright holders. Their inclusion as citations, links, examples, or intellectual foundations does not place the underlying materials under the Creative Commons licenses applied to <em>Speech Communication<\/em>.<\/p>\n<p>Unless a separate license is specifically identified, third-party content may not be copied, redistributed, or adapted independently of the permissions provided by its copyright holder or applicable law.<\/p>\n<\/div>\n<\/div>\n","protected":false},"author":2,"menu_order":1,"template":"","meta":{"pb_show_title":"on","pb_short_title":"","pb_subtitle":"","pb_authors":["liapicco","mtorres54"],"pb_section_license":"cc-by-nc-sa"},"chapter-type":[],"contributor":[61,62],"license":[57],"class_list":["post-121","chapter","type-chapter","status-publish","hentry","contributor-liapicco","contributor-mtorres54","license-cc-by-nc-sa"],"part":118,"_links":{"self":[{"href":"https:\/\/pressbooks.hcfl.edu\/speechcomm\/wp-json\/pressbooks\/v2\/chapters\/121","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pressbooks.hcfl.edu\/speechcomm\/wp-json\/pressbooks\/v2\/chapters"}],"about":[{"href":"https:\/\/pressbooks.hcfl.edu\/speechcomm\/wp-json\/wp\/v2\/types\/chapter"}],"author":[{"embeddable":true,"href":"https:\/\/pressbooks.hcfl.edu\/speechcomm\/wp-json\/wp\/v2\/users\/2"}],"version-history":[{"count":7,"href":"https:\/\/pressbooks.hcfl.edu\/speechcomm\/wp-json\/pressbooks\/v2\/chapters\/121\/revisions"}],"predecessor-version":[{"id":1854,"href":"https:\/\/pressbooks.hcfl.edu\/speechcomm\/wp-json\/pressbooks\/v2\/chapters\/121\/revisions\/1854"}],"part":[{"href":"https:\/\/pressbooks.hcfl.edu\/speechcomm\/wp-json\/pressbooks\/v2\/parts\/118"}],"metadata":[{"href":"https:\/\/pressbooks.hcfl.edu\/speechcomm\/wp-json\/pressbooks\/v2\/chapters\/121\/metadata\/"}],"wp:attachment":[{"href":"https:\/\/pressbooks.hcfl.edu\/speechcomm\/wp-json\/wp\/v2\/media?parent=121"}],"wp:term":[{"taxonomy":"chapter-type","embeddable":true,"href":"https:\/\/pressbooks.hcfl.edu\/speechcomm\/wp-json\/pressbooks\/v2\/chapter-type?post=121"},{"taxonomy":"contributor","embeddable":true,"href":"https:\/\/pressbooks.hcfl.edu\/speechcomm\/wp-json\/wp\/v2\/contributor?post=121"},{"taxonomy":"license","embeddable":true,"href":"https:\/\/pressbooks.hcfl.edu\/speechcomm\/wp-json\/wp\/v2\/license?post=121"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}